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Showing results for tags 'seo'.
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I want to internet market for my company website, but I've heard lots of news about search engine optimization and companies like JCPenny getting in trouble for it? Is doing SEO against the law or just unethical? I dont' understand--what is the alternative to SEO if I want to get Google visitors? Is getting the little text ads that i see in my Google mail the same as SEO? can I get in trouble if I do that wrong?
Surely, I must have some form of assurance with anything from the SEO company that I am interviewing. What are the realistic goals they can guarantee of accomplishment for my business?
Google Page rank is a huge part of all SEO practices. My question is, what are some things I can do to help my new website rank higher and yet not do something that might look like "black" SEO? Thanks!